A new research report performed by Brand Directory deems Apple as the world’s most valuable brand for 2022. The research firm calculates the valuation of the brand at $355.1 billion. Note that this valuation is calculated by Brand Directory and not reflective of the brand’s market cap.
The top ten most valued brands globally are as follows:
1 – Apple2 – Amazon3 – Google4 – Microsoft5 – Walmart6 – Samsung Group7 – Facebook8 – ICBC (Industrial and Commercial Bank of China)9 – Huawei10 – Verizon
Apple’s brand valuation increased 35% compared to 2021 and the valuation is the highest the firm has recorded of any brand.
Google placed third most valued brand.
Samsung group ranked sixth and is the only Korean brand listed at the top 25 most valued brands.
Huawei ranks as the ninth most valued brand for 2022, bouncing back up from 21st place for 2021. Huawei is certainly doing far better than it was since the beginning of the US-ban.
Finally, TikTok is the fastest-growing brand globally.
Check out the report at the Source link to read more about the other top valued global brands of 2022.
Sources 1 • 2